With the transfer window now closed for almost a week, supporters have only intensified their grumbles surrounding some teams’ businesses. That has now forced two Premier League teams to actually come out and explain (or defend) their strategy this summer in recruiting new players.
Spending on transfer deadline day pushed Premier League clubs past the £1 billion barrier.
The signings totalled £150 million, meaning that Premier League clubs have broken the £1 billion barrier for the sixth summer in a row | @martynziegler https://t.co/85hRDNzzX0
— Times Sport (@TimesSport) September 1, 2021
Newcastle United, with just one point from three games and already out of the Carabao Cup, were the first to release a statement that talked about how their beleaguered finances only allowed one signing.
£10Trouble with stats is that they can be made to prove anything, especially if published by a comms department. NUFC had a net spend of £10.3m in the accounts covering 2017-2019, which was pre-Covid, so using the pandemic seems a smokescreen. pic.twitter.com/efrXk0g9U9
— Price Of Football (@KieranMaguire) September 3, 2021
The Magpies were followed by Arsenal’s Technical Director, Edu, sitting down with Sky Sports in order to discuss the rationale behind their young transfers after the Gunners’ historically bad start.
Arsenal's start to the Premier League season:
3 matches
0 goals scored
9 goals conceded
0 wins
3 defeats
Bottom of the table.Does Arteta deserved to be sacked?🤔 pic.twitter.com/Ow9LdSipDh
— PurelyFootball®️ (@PurelyFootball) August 28, 2021
FootTheBall analyzes why and what was said and unsaid during these two revealing insights from the clubs themselves.
MESSY MIKE AT THE FORE
Newcastle, under Mike Ashley’s tenure, have long been a picture of regression and middling standards. His famous reluctance to spend heavily or the numerous attempts to sell the club have hardly endeared him to supporters.
They have started this season dismally, having already conceded eight goals, two penalties, and thrown away leads in two of their matches.
#NUFC would like to provide supporters with an update in relation to the approach taken to the summer 2021 transfer window.
— Newcastle United FC (@NUFC) September 3, 2021
⚫️ “Steve Bruce was never going to be in an easy position when managing #NUFC.”
💰 “I don’t think Mike Ashley wants to put a penny into Newcaslte, he wants them to become self-sufficient.”
Simon Jordan has his say on the current situation at Newcastle United. 👀 pic.twitter.com/JwGbBrCDgM
— talkSPORT (@talkSPORT) September 2, 2021
Boy wonder Joe Willock is yet to score as Newcastle sit 17th currently. That is why it was more than a little jarring to read some of the languages they used while defending their policy of only one new addition. Nowhere was it mentioned that there had been the owner’s input in terms of money or direction in guiding the team.
If there’s no money to spend, it’s not because of wages or FFP. It’s because #NUFC are choosing not to spend, choosing not to invest. That’s their model, but their squad is weaker than at the end of last season. The gamble is that it will be good enough, to stay where they are.
— George Caulkin (@GeorgeCaulkin) August 31, 2021
They spent five paragraphs discussing the Willock deal, why it was so important and how they paid for him. The reason behind this was to allude to the fans how committed they had been to bring back a player who performed marvellously during his loan spell. However, that does not cover the cracks the squad has in other areas.
Mike Ashley’s Fraser Group publishes results and makes operating profit of £172 million. Ashley refuses to give any refunds to Newcastle United season ticket holders #NUFC pic.twitter.com/yn9x0IPEgt
— Price Of Football (@KieranMaguire) October 17, 2020
Their final few lines were spent in addressing how they had finished 12th last season and “in the top six of the form table over the final nine fixtures,” which makes the case for a “strong belief in its current squad.” For starters, if your aim is to finish in this area (they finished 13th in 2019-20), then this approach is perfect.
"Unfortunately, because of the Mike Ashley situation, Newcastle will always have that. I always say to Newcastle fans, if you want the team to stay in the division you’ve got to support the team." #NUFC https://t.co/3VAqMJAn5w
— The Chronicle (@ChronicleNUFC) September 2, 2021
The supporters are certainly in no way satisfied through all of this and this was as shoddy a job of telling the truth as one could do.
EDU EXPLAINS EXPENSIVE OVERHAUL
The former player has long been a man of the shadows, much like the Kroenke’s themselves when it comes to facing the media. However, given how disastrously the club has begun their new campaign, perhaps he felt the need to come clean now.
Arsenal spending this summer:
🏴 Ben White – £50m
🇵🇹 Nuno Tavares – £7m
🇧🇪 Albert Lokonga – £15m
🇳🇴 Martin Ødegaard – £30m
🏴 Aaron Ramsdale – £24m
🇯🇵 Takehiro Tomiyasu – £25mRate it out of 10.👇 pic.twitter.com/eUiuIRSItM
— Connor Humm (@TikiTakaConnor) August 31, 2021
In a lengthy interview, Edu laid bare what all went on behind the scenes and stressed on “time” being needed before judging as they are without regular starters. First things first, his deep relationship with Mikel Arteta was evident given how much Edu brought him up while talking about his decisions.
💬 "Now let's put the team together, let's play together and let's see the team together because until now we haven't had the opportunity to see the team. Let's support them and let's be together."
🎙 Edu Gaspar
— Arsenal (@Arsenal) September 4, 2021
The main takeaway from the interview are things that may not please Arsenal supporters too much right now. Edu spoke about “building a foundation” as the motivating factor behind all their signings being under 23-years-old, something he repeated many times.
“Why are a few clubs around the Premier League just signing one or two players? It’s because they already have the foundation. They already have the team prepared. I’m sorry, but the reality is we don’t. Now you have to create. That is the reality.”
Furthermore, it seemed clear from his interview that he and the club as a whole are not seeing this season as the ultimate “comeback” year. There is a plan of getting better with every campaign, which will require “patience.”
The board wanted to get players who will play in the first-team (Martin Odegaard, Ben White) right now as well as those who will provide cover to the playing XI (Nuno Tavares, Albert Lokonga).
🗣 "At the end of the season me and Mikel spoke to Willian, we said how are you, we need you more consistent, what is happening? He said he was not 100% comfortable."
Arsenal's technical director Edu reveals the reasons behind Willian's signing and departure from the club pic.twitter.com/NfHm803WGW
— Football Daily (@footballdaily) September 4, 2021
The ending words were cautiously optimistic as Edu stated, “I am really happy because the plan which we started to execute a year ago, we did. That’s what makes me really happy because all the plans, all the steps, all the processes which we put together we executed. I am really pleased because it is not easy.”
ON THE DEFENSIVE FOR THE FUTURE
Though there has not been any official reasoning behind why the clubs suddenly did this or what prompted them to act now. But, it is clear that the international break was thought to be the best time in order to address the recent struggles.
So Josh Kroenke turns up to The Arsenal training, to see a team he/family owns and talk to players/management and wears a Rams Jersey.
Really says a lot. pic.twitter.com/3HM9vlrzAI— Darren (@DarrenArsenal1) July 14, 2019
Two of the clubs who have started poorly felt the need to communicate their position on transfer matters which has been under continued scrutiny for some time. Both the statement and the interview were common regarding two aspects which was the backing of their respective manager and faith in the current players.
#NUFC have been profitable in 7 of the last 8 years, the only exception being the Championship season in 2016/17, amounting to £79m. Since Mike Ashley bought the club in July 2007, Newcastle have had total profits of £27m, as there were £53m losses in his first 3 years. pic.twitter.com/2vpuDmzran
— Swiss Ramble (@SwissRamble) April 23, 2019
The reasons behind this are pretty obvious on first viewing. These have been among a number of clubs who have had to deal with frustrating owners for years and this looks like the season where the pressure might finally tell.
The fans are incensed, firstly with Newcastle limping into yet another campaign with no clear direction, and secondly with Arsenal not performing to the lofty standards they aspire to. With only three games into the season, it will not be a big surprise if other clubs follow a similar tactic in being more open.